Marketing Executives - Weekly Briefing for Dec 7-2009

Marketing Executives - International Weekly Briefing December 7, 2009   Dear Hameed , Following is the Marketing Executives (Group) - International Weekly Briefing for December 7, 2009. All content has been contributed by our community members. If you wish to be a content contributor please contact me for details.   Demystifying Lead Nurturing and Scoring in Bank Marketing By Christine LiBassi With email marketing continuing to evolve, particularly in the area of analytics, many marketers remain unsure of just how to implement these analytics tools, then interpret and nurture them to bring about measurable results.Read The Complete Article What is Affiliate Marketing, and Does It Have a Place in Your Marketing Mix? By Jeff Cress Affiliate marketing is an online marketing/advertising/sales channel in which advertisers (online merchants that sell products or services) pay publishers (independent parties that promote the products or services of an advertiser via the internet… sometimes called “Affiliates”) only for results. Read The Complete Article Uncovering the Power of Data and Turning Print Profitable By: Parnell Woodard In this ultra-volatile moment of recession, the print sector (magazines, newspapers, journals, etc.) has become the poster-child of a graveyard future. And this should just not be. Sure newsstand is down, circulation is falling and readers are getting free content on the internet.Read The Complete Article Reach 1000's of Marketing Executives The Marketing Executives - International, Weekly Briefing reaches over 14,000 marketing executives every week. This is made possible thanks to the support of our sponsors. Interested to become a sponsor? Please contact me for details. Invite Other Marketing Executives! I encourage you to invite other marketing executives who would benefit from thoughtful discussions, content and resources targeted at addressing real world challenges faced by marketing executives and organizations around the globe. Please direct them to: http://www.linkedin.com/e/gis/36393 To your success, Barnard L. Crespi Marketing Executives Group - International, Founder My LinkedIn Profile: http://www.linkedin.com/in/barnardcrespi E-mail: crespib@datatel-systems.com Web: www.marketingexecutives.biz **Group Removal Request: If you no longer wish to participate in the Marketing Executive Group, and wish to stop receiving group communication and resources, please reply to this e-mail with REMOVE FROM GROUP in the e-mail subject.     Find Out About Becoming A Sponsor Our Honorary Sponsor The Winner Of The Logo and Web Site Showdown TopRight Creative Our Platinum Sponsor WEBCAST SERVICES This on demand webcast is made possible thanks to our sponsor, Thomson Reuters,  the world's leading provider of webcasting solutions. Learn About Thomson Reuters Webcasting Services Automated Telephone Surveys / IVR The Complete Guide To Successfully Executing Your IVR Survey Project Download This Guide

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